Marlborough · New Zealand

SPOKE. The voice of the land.

Rooted in Marlborough, New Zealand, SPOKE explores what happens when winemaking pays close attention to place and intervenes with restraint.

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Let the place speak.

SPOKE is built on the belief that the most interesting wines begin in the vineyard. The approach values healthy soils, thoughtful farming and a light touch in the cellar, seeking wines that express their origin with clarity and character. It is a project where wine, landscape and identity tell one story.

Our wines aren't a human interpretation of place, but the unbroken voice of it.

We are actively inactive in an attempt to let the intrinsic characteristics of the land speak. We encourage roots to flourish in soils rich with biota, we ferment using only indigenous yeast and at temperatures determined by nature itself. When intervention is necessary, we do it gently.

This is not an exercise in environmental box-ticking, rather it incorporates those practices that enable us to produce the best wine possible. The byproduct of this, is land less negatively impacted by winemaking.

SPOKE is a celebration of place, a true reflection of its importance and a statement of our commitment to protecting the land.

“The only thing left behind is footprints.”

— Liam Steevenson MW

Tipping a crate of white grapes into a bin at harvest, mountains behind

SPOKE Awatere Sauvignon Blanc on a vineyard post between rows of vines

SPOKE Rudimental Pinot Noir among autumn vine leaves and black grapes

Plunging a red ferment in the barrel room

Winemaker in a SPOKE T-shirt with a glass of red, among stacked barrels

Harvest crew passing a crate over a bin of grapes

Tipping grapes into a bin against the morning sun

The voice of the land

It is the land that inspires everything we do.

The wines we produce. The opportunities we create. The communities we nurture. Our voice is collective, our words are SPOKE.

The range

SPOKE wines

SPOKE

SPOKE 'Resolute'

White · Sauvignon Blanc · Marlborough · New Zealand

SPOKE

SPOKE 'Amped'

White · Chardonnay · Marlborough · New Zealand

SPOKE

SPOKE 'Awatere'

White · Sauvignon Blanc · Awatere Valley, Marlborough · New Zealand

SPOKE

SPOKE 'Rudimental'

Red · Pinot Noir · Marlborough · New Zealand

SPOKE

SPOKE 'Brink'

White · Sauvignon Blanc, Sémillon · Marlborough · New Zealand

A brand with conviction.

The contemporary visual identity reflects the confidence and originality of the wines, while the project continues to explore more thoughtful ways of working with the land and its people.

Too often, a wine's narrative begins and ends once it leaves the land where it was produced, but we want to continue its story. We've done this by committing to an apprenticeship scheme that provides opportunities to a new generation of aspirants. People who we can help to educate, but just as significantly from whom we can learn from too.

We're aware that shipping wine halfway around the world brings various challenges to a company trying to behave responsibly. Some of the ways we're minimising our impact are by choosing the right partners and controlling our packaging.